Bir marka adı yaratmak/ Steve Rivkin ; Steve Rivkin, Fraser Sutherland ; çeviren Uğur Mehter, Deniz Arı.

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Language: Turkish Series: Yayın ; No. | 6Publisher: İstanbul : Brandage Yayınları 2011Edition: 1. BaskıDescription: 330 sayfa ; 23 cmContent type:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Book	Prof. Dr. Azmi Özcan Kütüphanesi			Uluğbey Salonu	HD69 .R58 2011 (Browse shelf(Opens below))	HD				Available	Genel Bağış		0043443
	Book	Prof. Dr. Azmi Özcan Kütüphanesi			Uluğbey Salonu	HD69 .R58 2011 (Browse shelf(Opens below))	HD				Available			0040963

Kaynakça var.

Original title ; The making of a name : the inside story of the brands we buy.

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