000			03441nam a22003737a 4500
001			0060703
003			KOHA_MİRAKIL
005			20260207004308.0
007			ta
008			170912b2009 xx a|||gr||||#||||0|eng |
020			_a9780195381634 _q(cloth : alk. paper)
020			_a _a 0195381637 _q(cloth : alk. paper) _c127,26
040			_aTR-BiSEU _btur _cTR-BiSEU _erda
041	0		_aeng
050			_aBF408 _b.T62 2009
245	0		_aTools for innovation: The science behind the practical methods that drive new ideas/ _cEdited by Arthur B. Markman, Kristin L. Wood.
264		1	_aOxford : _bOxford University Press _c2009
300			_axiv, 242 page : _billustrations ; _c25 cm.
336			_ametin _btxt _2rdacontent
337			_aaracısız _bn _2rdamedia
338			_acilt _bnc _2rdacarrier
500			_aIncludes bibliographical references and index.
500			_aThe cognitive science of innovation tools / Arthur B. Markman and Kristin L. Wood -- On "out-of-the-box" thinking in creativity / Robert W. Weisberg -- "Putting blinkers on a blind man" : providing cognitive support for creative processes with environmental cues / Bo T. Christensen and Christian D. Schunn -- Thinking with sketches / Barbara Tversky and Masaki Suwa -- Supporting innovation by promoting analogical reasoning / Arthur B. Markman ... [et al.] -- Constraints and consumer creativity / C. Page Moreau and Darren W. Dahl -- The development and evaluation of tools for creativity / Steven M. Smith ... [et al.] -- ConceptNets for flexible access to knowledge / Thomas B. Ward -- Innovation through transformational design / Vikramjit Singh ... [et al.] -- Introduction of design enabling tools : development, validation, and lessons learned / Joshua D. Summers, Srinivasan Anandan, and Sudhakar Teegavarapu -- Supporting innovative construction of explanatory scientific models / Will Bridewell, Stuart R. Borrett, and Pat Langley.
505			_a"It is widely known that innovation is crucial to sustain success in business, government, and engineering. But capturing the effective means of fostering innovation remains elusive. How can organizations actively promote innovation, which arises from a complex combination of cognition and domain expertise? Researchers across an array of fields are studying innovation, with exciting new findings suggesting that science is beginning to understand how it can be cultivated. It is now more important than ever for seemingly distant fields to share conclusions and, in concert, translate them into viable applications. In this unique and exciting collaboration, engineers, cognitive scientists, psychologists, computer scientists, and marketers explore the practical methods that support innovation and creative design, from different ways of thinking and conceptualizing to computer-based tools. The authors present research on processes as well as on the evaluation of existing methods. Their lessons drawn are at the forefront of the interdisciplinary movement to use science to help organizations thrive."--Jacket.
650		0	_aCreative thinking. _922583
650		0	_aIndustrial design. _991360
650		0	_aCreative ability. _918149
650		0	_aCognitive science--Research. _9112078
650		0	_aYaratıcı düşünme. _934006
650		0	_aEndüstriyel tasarım. _991359
650		0	_aYaratıcılık yeteneği. _934010
650		0	_aBilişsel bilim--Araştırma _9112079
942			_2lcc _cBK
999			_c60504 _d60504