| 000 | 01127nam a22003377a 4500 | ||
|---|---|---|---|
| 001 | 0017657 | ||
| 003 | KOHA_MİRAKIL | ||
| 005 | 20260207002147.0 | ||
| 007 | ta | ||
| 008 | 100528b1995 us |||gr||||#||||0|eng | | ||
| 020 |
_a0256137277 _q |
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| 040 |
_aTR-BiSEU _btur _cTR-BiSEU _erda |
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| 041 | 0 | _aeng | |
| 044 | _cus | ||
| 050 |
_aHF5415.13 _b.P38 1995 |
||
| 100 | 1 | _aPeter, J. Paul. . | |
| 245 | 1 |
_aMarketing management : _bknowledge and skills/ _cJ. Paul. Peter ; J. Paul Peter, James H. Donnelly, Jr.. |
|
| 250 | _a4th ed. | ||
| 264 | 1 |
_aChicago : _bIrwin _c1995 |
|
| 300 |
_axiii, 864 pages: illustretions (some col.), col. maps ; _c25 cm. |
||
| 336 |
_ametin _btxt _2rdacontent |
||
| 337 |
_aaracısız _bn _2rdamedia |
||
| 338 |
_acilt _bnc _2rdacarrier |
||
| 490 | 0 | _aThe Irwin series in marketing | |
| 500 | _a"M M, analysis, cases, plans, text"--Cover. | ||
| 500 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing--Management. _94836 |
|
| 650 | 0 |
_aMarketing--Management--Case studies. _941025 |
|
| 830 | 0 |
_aThe Irwin series in marketing _911398 |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c17614 _d17614 |
||