https://katalog.bilecik.edu.tr/cgi-bin/koha/opac-search.pl?q=ccl=Provider%3ABerg%20Publishers&sort_by=relevance&format=rss 2 0 50 ISBN:9781847884886 | 1847884881 https://katalog.bilecik.edu.tr/cgi-bin/koha/opac-detail.pl?biblionumber=60626 ]]> ]]> New York : Berg Publishers 2011 .
xxx, 567 page :illustrations ;25 cm , Includes bibliographical references and index | Foreword / Peter Gorb -- General introduction : design management : a reflection / Rachel Cooper and Sabine Junginger -- Traditions and origins of design management. Editorial introduction / Sabine Junginger and Rachel Cooper ; A place for design in management education? / L. Bruce Archer ; Design management : why is it needed now? / Michael Farr ; Silent design / Peter Gorb and Angela Dumas ; The designer and manager syndrome / Sir Misha Black ; Organising design activities / Mark Oakley ; Design : a powerful but neglected strategic tool / Philip Kotler and G. Alexander Rath ; Into a changing world / James Pilditch -- New educational perspectives for designers and managers. Editorial introduction / Sabine Junginger and Rachel Cooper ; New approaches to design and management in India / Anuja Agarwal, Uday Salunkhe and Surya Vanka ; User- centred design and design-centred business schools / David Dunne ; Mutual inspiration and learning bet 9781847884886 | 1847884881

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]]> https://katalog.bilecik.edu.tr/cgi-bin/koha/opac-detail.pl?biblionumber=60626 ISBN:9781847885869 https://katalog.bilecik.edu.tr/cgi-bin/koha/opac-detail.pl?biblionumber=60829 ]]> ]]> Oxford ; New York : Berg Publishers 2010 .
xiv, 378 pages: illustrations; 25 cm. 9781847885869

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