TY - BOOK AU - Kotler,Philip TI - Principles of marketing T2 - The Prentice-Hall series in marketing SN - 013708059X AV - HF5415 .K68 1989 PY - 1989/// CY - Englewood Cliffs, N.J. PB - Prentice Hall, c1980 KW - Pazarlama N1 - Kaynakça ve dizin var ER -