Kotler, Philip. <br/><br/>
Principles of marketing/ 
Philip Kotler ; Philip Kotler, Gary Armstrong. 
 - 4. bs. 
 - VIII, 661 sayfa: resimli 
 - The Prentice-Hall series in marketing .
 - The Prentice-Hall series in marketing .
<br/><br/> Kaynakça ve dizin var. 
<br/><br/><label>ISBN: </label>013708059X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pazarlama.
<br/><br/><label>LC Class. No.: </label>HF5415  / .K68 1989