TY  - BOOK
AU  - Johansson,Johny K..
TI  - Global marketing: foreign entry, local marketing, and global management
T2  - The Irwin series in marketing
SN  - 0256160511
AV  - HF1416 .J63 1997
PY  - 1997///
CY  - Chicago
PB  - Irwin
KW  - Export marketing
KW  - Export marketing--Management
N1  - Includes bibliographical references and indexes
ER  -