The handbook of design management/ 
Edited by Rachel Cooper, Sabine Junginger and Thomas Lockwood ; with Richard Buchanan, Richard Boland and Kyung-won Chung. 
 - English ed 
 - xxx, 567 page :illustrations ;25 cm 
<br/><br/> Includes bibliographical references and index    Foreword / Peter Gorb -- General introduction : design management : a reflection / Rachel Cooper and Sabine Junginger -- Traditions and origins of design management. Editorial introduction / Sabine Junginger and Rachel Cooper ; A place for design in management education? / L. Bruce Archer ; Design management : why is it needed now? / Michael Farr ; Silent design / Peter Gorb and Angela Dumas ; The designer and manager syndrome / Sir Misha Black ; Organising design activities / Mark Oakley ; Design : a powerful but neglected strategic tool / Philip Kotler and G. Alexander Rath ; Into a changing world / James Pilditch -- New educational perspectives for designers and managers. Editorial introduction / Sabine Junginger and Rachel Cooper ; New approaches to design and management in India / Anuja Agarwal, Uday Salunkhe and Surya Vanka ; User- centred design and design-centred business schools / David Dunne ; Mutual inspiration and learning bet 
<br/><br/><label>ISBN: </label>9781847884886 1847884881  486,1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial design--Management.<br/>Endüstriyel tasarım--Yönetim.
<br/><br/><label>LC Class. No.: </label>TS171.4  / .H36 2011