TY  - BOOK
AU  - Kleppner,Otto
TI  - Advertising procedure
SN  - 0130180696
AV  - HF5823 .K45 1973
PY  - 1973///
CY  - Englewood Cliffs, N.J., Prentice-Hall [1973]
PB  - Englewood Cliffs, N.J., Prentice-Hall [1973]
KW  - Advertising
N1  - Includes bibliographies
ER  -