TY  - BOOK
AU  - Kinnear,Thomas C..
TI  - Marketing research: an applied approach
T2  - McGraw-Hill series in marketing 
SN  - 0079122523
AV  - HF5415.2 .K56 1996
PY  - 1996///
CY  - New York
PB  - McGraw-Hill, c1996
KW  - Pazarlama araÅtÄ±rmasÄ±
KW  - Pazarlama--YÃ¶netim
KW  - Marketing research
KW  - Marketing--Management
N1  - KaynakÃ§a ve dizin var
ER  -