TY  - BOOK
AU  - Gorchels,Linda
TI  - The product manager's field guide: practical tools, exercises, and resources for improved product management
SN  - 0071410597
AV  - HF5415.15 .G67 2003
PY  - 2003///
CY  - New York
PB  - McGraw-Hill
KW  - Ürün yönetimi
KW  - Product management
KW  - New products--Marketing
N1  - Dizin var
ER  -