Fuller, Gordon W. .

New food product development : from concept to marketplace/ Gordon W. Fuller ; Gordon W. Fuller. - 2 bs. - 338 sayfa - CRC series in contemporary food science . - CRC series in contemporary food science .

Includes bibliographical references and index.

0849316731 146,22399999999999


Food--Marketing.
Food--Research.
New products--Marketing.
Product management.
Food industry and trade--Technological innovations.

HD9000.5 / .F85 2004