Schiffman, Leon G. . Consumer behavior/ Leon G. Schiffman ; Leon G. Schiffman, Leslie Lazar Kanuk. - xix, 615 sayfa: resimli; 25 cm. Kaynakça ve dizin var. ISBN: 0131688804 0,01 Subjects--Topical Terms: Consumer behavior. Motivation research (Marketing). LC Class. No.: HF5415.32 / .S35 1983