Wells, William D.. <br/><br/>
Advertising :  principles and practice/ 
William D. Wells ; William Wells, John Burnett, Sandra Moriarty. 
 - 2nd ed. 
 - XXV, 692, [39] sayfa :  resimli 
<br/><br/> Kaynakça ve dizin var. 
<br/><br/><label>ISBN: </label>0130162051  0,01 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Reklamcılık.
<br/><br/><label>LC Class. No.: </label>HF5823  / .W44 1992