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Pazarlama : ilkeler ve uygulamalar/

Tek, Ömer Baybars.

Pazarlama : ilkeler ve uygulamalar/ Ömer Baybars Tek ; Ömer Baybars Tek. - XXIII, 593, [8] sayfa: resimli; 24 cm.

Kaynakça var.

Subjects--Topical Terms:
Marketing--Turkey.
Marketing--Turkey--Case studies.
Pazarlama--Türkiye--Durum çalışmaları.
Pazarlama--Türkiye.

LC Class. No.: HF5415.12 / .T45 1991

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