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Müşteri bağlantıları : büyüme için yeni stratejiler/

Wayland, Robert E..

Müşteri bağlantıları : büyüme için yeni stratejiler/ Robert E. Wayland ; Robert E. Wayland - Paul M. Cole; editör Ünal Çağlar. - 1. bsk - XXIII, 291 sayfa: resimli, grafik - Alfa Yayınları ; 798. İşletme dizisi ; 5. . - Alfa Yayınları ; 798. İşletme dizisi ; 5. .

Kaynakça var. Eser İngilizce metin içermektedir

ISBN: 9753166222

Subjects--Topical Terms:
Tüketici araştırması (Yönetim).

LC Class. No.: HF5415.5 / .W39 2000

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