Principles of marketing/
Principles of marketing/ Philip Kotler ; Philip Kotler, Gary Armstrong. - 4. bs. - VIII, 661 sayfa: resimli - The Prentice-Hall series in marketing . - The Prentice-Hall series in marketing .
Kaynakça ve dizin var.
013708059X
Pazarlama.
HF5415 / .K68 1989
