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Müşteri ilişkileri yönetimi : teori-uygulama-ölçüm/

Demirel, Yavuz.

Müşteri ilişkileri yönetimi : teori-uygulama-ölçüm/ Yavuz Demirel ; Yavuz Demirel. - 3. baskı - 296 sayfa ; 20 cm. - Seçkin/İşletme&Finans no ; 159 . - Seçkin/İşletme&Finans no ; 159 .

Kaynakça ve dizin var.

ISBN: 9789750241628

Subjects--Topical Terms:
Müşteri memnuniyeti
Müşteri hizmetleri
Müşteri ilişkileri
Endüstriyel yönetim

LC Class. No.: HF5415.5 / .D45 2017

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