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Balanced scorecard : şirket stratejisini eyleme dönüştürmek/

Kaplan, Robert S. .

Balanced scorecard : şirket stratejisini eyleme dönüştürmek/ Robert S. Kaplan ; Robert S. Kaplan, David P. Norton; Türkçesi Serra Egeli. - 376 sayfa; 25 cm. - Şirket Kültürü/İş Kitapları ; 2. . - Şirket Kültürü/İş Kitapları ; 2. .

Özgün Adı: Balanced scorecard.

ISBN: 9786051032863

Subjects--Topical Terms:
Industrial productivity--Measurement.
Strategic planning.
Organizational effectiveness--Evaluation.

LC Class. No.: HD56 / .K37 2015

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