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Marketing and society; a conceptual introduction/

Gist, Ronald R. .

Marketing and society; a conceptual introduction/ Ronald R. Gist ; Ronald R. Gist. - xiv, 556 sayfa: resimli - Holt, Rinehart and Winston marketing series . - Holt, Rinehart and Winston marketing series .

Includes bibliographies.

ISBN: 0030812801 0,01

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .G545 1971

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