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Marka sloganları : Türkiye sigorta pazarına ilişkin içerik analizi/

Yıldırım, Figen.

Marka sloganları : Türkiye sigorta pazarına ilişkin içerik analizi/ Figen Yıldırım ; Figen Yıldırım, Özlem Deniz Başar. - 157 sayfa; 24 cm. - Beta ; yayın no. 2899. İşletme- ekonomi ; 583. . - Beta ; yayın no. 2899. İşletme- ekonomi ; 583. .

Kaynakça var.

ISBN: 9786053779230

Subjects--Topical Terms:
Marka (Pazarlama).
Branding (Marketing).

LC Class. No.: HD69 / .Y55 2013

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