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Nöromarketing: müşterinizin beynindeki satın alma düğmesine basmak = Neuromarketing/

Renvoisé, Patrick.

Nöromarketing: müşterinizin beynindeki satın alma düğmesine basmak = Neuromarketing/ Patrick Renvoisé ; Patrick Renvoisé́ and Christophe Morin; çeviren Yaşar Yertutan. - 174 sayfa: resim, şekil; 20 cm

Kaynakça var.

ISBN: 9786055755140

Subjects--Topical Terms:
Neuromarketing.
Marketing--Psychological aspects.
Consumers' preferences.
Neuropsychology.

LC Class. No.: HF5415.12615 / .R46 2009

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