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Tüketici davranışı/

Odabaşı, Yavuz.

Tüketici davranışı/ Yavuz Odabaşı ; Yavuz Odabaşı, Gülfidan Barış . - 404 sayfa : resimli

ISBN: 9758378643 0,01

Subjects--Topical Terms:
Tüketici davranışı.
Pazarlama--Yönetim.
Consumer behavior.
Marketing--Management.

LC Class. No.: HF415.32 / .O33 2003

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