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Pazarlama yönetimi : vak'alar/

Pazarlama yönetimi : vak'alar/ edt. Muhittin Karabulut, İsmail Kaya. - XIII, 254 s. ; 23cm. - İstanbul Üniversitesi yayın no. 2889. İşletme Fakültesi yayın no. 128. İşletme İktisadı Ens. yayın no. 55 . - İstanbul Üniversitesi yayın no. 2889. İşletme Fakültesi yayın no. 128. İşletme İktisadı Ens. yayın no. 55 .

ISBN: 0,01

Subjects--Topical Terms:
Pazarlama--Vaka çalışması.
Marketing--Case studies.

LC Class. No.: HF5415 / .P29 1982

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