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Successful product management : a guide to strategy, planning and development/

Morse, Stephen.

Successful product management : a guide to strategy, planning and development/ Stephen Morse ; Stephen Morse. - 2. bs. - 143 sayfa - Marketing in action series . - Marketing in action series .

ISBN: 0749427027 45,708000000000006

Subjects--Topical Terms:
Ürün yönetimi.
Pazarlama yönetimi.

LC Class. No.: HF5415.15 / .M67 2000

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