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Satışta ve pazarlamada müşteri ilişkileri yönetimi/

Odabaşı, Yavuz.

Satışta ve pazarlamada müşteri ilişkileri yönetimi/ Yavuz Odabaşı ; Yavuz Odabaşı. - 196 sayfa: resimli; 16 cm. - Der yayınevi ; 208 . - Der yayınevi ; 208 .

Kaynakça var.

ISBN: 975353132x

Subjects--Topical Terms:
Müşteri ilişkileri--Yönetim.
Customer relations--Management.

LC Class. No.: HF5415.5 / .O33 1997

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